The AEEI Group subscribes to a sustainable approach in conducting its business. For AEEI, social sustainability and corporate citizenship goes beyond legislative compliance. It recognises the rights and responsibilities of businesses within a broader societal context and reinforces the mission of AEEI of being a dynamic and innovative Company that creates superior stakeholder value.
The AEEI Group is well aware of the critical role that a business has to play in the upliftment and development of the previously disadvantaged majority. A task of this magnitude will, for a substantial period of time, be beyond the scope of state resources alone. The Group is committed to investing in the upliftment of society and in playing a pivotal role in improving the quality of life among the disadvantaged communities through its corporate citizenship initiatives.
The Group also continually strives to meet and exceed the benchmarks set by the BBBEE Codes of Good Practice, and in light of this, its initiatives include corporate social investment in different areas and fields. These include skills development, enterprise and supplier development, as well as ensuring that employment equity structures and programmes are in place within the Group.
CORPORATE SOCIAL INVESTMENT (CSI)
The Group’s CSI programmes are managed through the Sekunjalo Development Foundation (SDF), and its aim is to create a sustained social impact through focused activities. The SDF has selected focus areas that have an impact on individual and societal development and play a significant role in nurturing young people who represent the future.
The Sekunjalo Development Foundation’s approach is to:
- encourage employee participation and volunteering in its CSI programmes;
- prioritise and consolidate the CSI across the Group, focusing on set initiatives that support societal challenges; and
- ensure the integration of community needs.
The SDF’s aim is to move away from ad hoc requests to focused areas, which are shaped by an increasing need to ensure effective stakeholder relations and the socio-economic needs of the communities in which the Group conducts its business.
The Group participated in the following during the year under review:
For further information on the above initiatives refer to www.aeei.co.za.
The Sekunjalo Edujazz Concert is an accolade to South Africa’s musical calendar and celebrated its 16th anniversary this year, which brought together a culmination of school jazz bands mentored under some of the Western Cape’s most talented educators. Pop star Jimmy Nevis raised the roof at the Artscape when he featured as the headline act at the sold out Sekunjalo Edujazz Concert. The Edujazz Concert celebrated 16 years of growing successful home-grown talent. The atmosphere was electric and performing before Jimmy Nevis, was The Edujazz Big Band under the direction of renowned jazz educator, Terrence Scar followed by the Belhar Music Collective under the guidance of Keith Tabisher. Jimmy Nevis performed his well-known hits including “Blue Collar” off his new album, “Masses”. The Belhar Music Collective took to the stage and had an amazing jamming session with Jimmy Nevis.
The Sekunjalo Edujazz Concert’s mission is to support, promote and develop young, talented musicians by assisting them in their musical careers by affording them the opportunity to perform on stage with some of South Africa’s musical legends. They are also given the opportunity to learn and be mentored by a host of legends in local music.
The objectives of the Sekunjalo Edujazz Concert is to raise funds for educational bursaries for impoverished students in the Western Cape as well as promote the rich culture of jazz music in Cape Town by staging a well-known group or artist alongside up-and-coming young artists from either primary or high school. More than 75 schools in the Western Cape benefited from the concert during the year under review.
Over the years, our investment in the students has played an integral part in making musical dreams come true… and it still continues. Many of our students have advanced by backing those legends that they initially shared a stage with and many have become musicians in their own right – Kyle Shepherd, Don Vino Prins, Leanne Fortuin, Lana Crowster, Darren English, Jamie Faull, Delft Big Band, Adelia Douw, Shaun Bratz, Lorenzo Blignaut and Kim van der Westhuizen are just a few of our students. Lana Crowster won the espYoung Legends Competition in 2016 and was featured at the 2016 Cape Town International Jazz Festival. She also participated in “The Voice South Africa” alongside Kimberleigh van der Ventel.
We would like to acknowledge The Artscape Theatre and espAfrika for their tremendous support throughout the year.
The Cape Town International Jazz Festival is world renowned as Africa’s Grandest Gathering. The 17th annual festival attracted in excess of 35 000 visitors, and more than 40 international and local artists participated in the event held over two days on five stages.
In 2016 The Cape Town International Jazz Festival was voted one of the World’s Best Festivals by FEST 300 and voted the Best Festival in Cape Town in the OFLOCAL 2015 poll.
Preceding the festival, espAfrika held a series of workshops targeted at previously disadvantaged individuals, which included school workshops, arts journalism, music business, master classes and gigs for kids and the pre-festival free community concert. espAfrika also has mentoring programmes and internships across all departments, including media and marketing, project management, talent, production, logistics and public relations. Our children from Where Rainbows Meet are active participants in these workshops.
The Sekunjalo Development continues to support The Delft Big Band, under the directorship of Mr Ian Smith.
This development programme is targeted at vulnerable youth from high schools in Leiden, Rosendal and Voorbrug in the Western Cape. Through this programme, which has early intervention as a core element, music is used as a vehicle to equip the youth with valuable life skills. Currently more than 100 learners from these areas participate in the programme of which more advanced musicians make up the Delft Big Band. When the programme started, none of the students had picked up, or even played a musical instrument.
The band has already performed to accolades at a number of high-profile and NGO events, including the Sekunjalo Edujazz Concert, The Cape Town Big Band Festival, The Cape Town International Jazz Festival and the Community Jazz Festival in Gugulethu for the Amy Biehl Foundation, and recently collaborated with SA Army Band where they received standing ovations. The vocalist, Adelia Douw, won a scholarship to the prestigious Berkley College of Music in the United States. This young group continually delights audiences with their performances, making many international and local friends.
Steenberg High has been a recipient of the Edujazz bursaries since 2003. Since the band was formed in 2011 under the leadership of ex-learner, Sammy Webber, the band and the young musicians have blossomed. Their first public performance was at the Edujazz concert in 2012 where they blew the crowd away. The Sekunjalo Development Foundation assisted the school jazz band by sponsoring a sound system for their band and continues through the services of Sammy Webber.
They were also featured at the 2013 Cape Town International Jazz Festival. A number of students attending Steenberg High School are residents in the Vrygrond community and also benefit from our back-to-school drive initiative.
Support for The African Musicians Trust whose objective is to engage, equip, support, guide and educate South African musicians and offer services to them to empower and grow their careers by providing a platform for marketing, public relations, events management, training and networking. They are also looking to provide a medical aid and a provident fund for musicians to enable them, in their latter years, to live with dignity.
The bursary, initiated by the former chairman, Dr Survé, provides learners with the opportunity to further their studies at universities, technikons and specialised academies. Many of these young South African men and women aspire to become qualified professionals within various sectors and are afforded this opportunity through the bursary trust.
The bursary is directed at the poorest students who, without the support of the bursary, would lack the funds and resources to fulfil their dreams. The bursary fulfils the country’s dire need for more professionals and to improve the accessibility to better education for a broader base of South Africans. The bursary includes the promotion of high school and tertiary education in the country. To date, more than 40 students benefited from the bursary.
In 2013, the Group initiated the “Back to School Programme”. For the year under review, more than 320 students from the community of Vrygrond were assisted with the payment of their school fees, school clothing and school stationery in order to keep them in school for the year. Some of these students have gone back to school with the financial assistance of the Company. Some of these students have also benefited from the Company’s bursary programme.
This programme has recently been rolled out in the fishing communities of Hermanus and Gansbaai.
This bursary trust assists employees to further educate their dependants who want to study at a tertiary institution. The bursary also includes dependants in grades 11 and 12 wanting to qualify for future higher education by assisting them with additional lessons. To date, the bursary trust has assisted more than 50 dependants.
The learnership programme covers all employees in the advancement of skills and training in society and the contribution to the socio-economic conditions of society. To date, the learnership programme has assisted more than 90 employees.
Selwyn Early Childhood Development (ECD) Programme
WHERE RAINBOWS MEET – TRAINING AND DEVELOPMENT FOUNDATION is based in the community of Vrygrond, the oldest informal settlement in the Western Cape. The foundation is based within the community, providing services for that community and is managed and facilitated by members from the same community and surrounding areas.
The programme was started in 2010 with four children and now hosts over 300 children. The need arose as the children were left unsupervised and alone on the streets during the day, as their parents were involved in alcohol and drug abuse. A safe, supervised environment was created for these young children during the day and they are encouraged to attend other programmes on offer.
As part of government’s early childhood development programme, the Group has ensured that these young learners are provided with the best foundation phase education and in doing so provided financial support for qualified ECD teachers’ salaries for the year under review.
The employees in the Group are active participants in the quest to give back to the communities within which the Group operates and became involved in this community project with a hands-on approach. Ongoing employee support took place during the year under review and, together with the contribution from the Company, they were able to assist in the basic day-to-day needs of the children in the foundation phase of the programme.
This youth ministry is based in the suburb of Delft and faces many social and economic challenges where they have been serving their community for the past 25 years. AEEI assisted with sponsorship for the youth to attend the AFM National Youth Conference as this would empower them on achieving their key focus areas to:
REACH – young people on their level and to assist them to realise their full potential;
TEACH – young people ways to apply themselves to be successful and contribute positively to society;
EMPOWER – young people with information and opportunities that will allow them to grow and develop beyond their circumstances and allow them to prosper; and
RELEASE – encourage young people to make an impact and difference in their respective families and community by being agents of influence and change and reinstall what they have learned back into the lives of those they encounter.
The Saldanha Bay Rugby Club, situated in the heart of the West Coast, is open to all members of the community. The club has a strong focus on sport development for the youth. The Sekunjalo Development Foundation continues with sponsorship of their rugby teams. We previously assisted with their gymnasium for their clubhouse as it allows players to condition themselves to be more competitive
Gansbaai and Hawston Primary Schools, situated in the Overberg region, were assisted with sponsorship of their sports teams. This resulted in the students being able to actively participate in sports development at a competitive level.
Western Province U16A hockey team received sponsorship, which enabled them to participate at national level. They are the current titleholders of the tournament and have been for the past seven years. Over the last nine years, they won the tournament eight times and were the runners up in the other instance. During July 2016, they retained their championship status, with some of the young champions being selected to play for the South African junior hockey team.
The Business Place (TBP), eKapa is a network of services, networking organisations and community-based organisations clustered under one roof. TBP eKapa provides a range of relevant services to aspirant and existing SMMEs and creates an inspirational enabling environment that stimulates creativity, innovation and opportunity in order to unleash individual potential. TBP eKapa has a strong focus on the youth, developing entrepreneurship by fostering and creating an enabling environment for enhanced collaboration among both public and private sector stakeholders operating within the entrepreneurship arena.
The Sekunjalo Development Foundation supports Inyathelo – Inyathelo is a vibrant democracy in South Africa with a robust and sustainable civil society and higher education sector, supported by a strong local philanthropic movement, and rooted in the African cultural heritage of sharing.
Their mission is to help build a strong, stable, civil society in South Africa by contributing to the development of sustainable organisations and institutions. They do this through the development of effective grant-seeking and grant-making practices, and through capacity development in the higher education and non-profit sectors in South Africa, and on the African continent. They also work to increase corporate and individual social giving through promoting dialogue, sharing information and providing support services to facilitate sustainable philanthropic ventures that have a lasting impact.
We continue to assist with start-up costs to various female black empowerment companies in South Africa, in varied industries. Ongoing financial assistance and infrastructure is provided on a monthly basis to assist with the operational costs, including mentoring and business skills.
HST launched this event in 2004, and to date raised more than R1m. Previous recipients for the public sector hospitals and clinics in the Western Cape, include Groote Schuur (paediatric ward), GF Jooste, Brooklyn Chest Hospital, Mowbray Maternity, Somerset Hospital, Victoria Hospital, DP Marais SANTA Hospital, Westfleur Hospital, Helderberg Hospital, Prince Albert Hospital, Clanwilliam Hospital and Caledon Hospital have all been recipients of the generous proceeds raised at this golf day, which is now a firmly established annual event.
Victoria Hospital used their funds to build and sustain a palliative care unit. Palliative care concentrates on the improvement of quality of life for those unfortunate people with debilitation or terminal illnesses. With more pressing priorities in the public health care system, patients are typically left with little or no palliative care.
The DP Marais SANTA Hospital, one of the few facilities that cater for TB patients in the Western Cape, has also been a beneficiary. Caledon Hospital utilised their funds to extend the capacity of one of their units.
The proceeds of this year’s Golf Day went to Lentegeur Hospital for the “Lentegeur Spring Project”. Lentegeur Hospital is one of three major psychiatric hospitals in the Western Cape, serving as a referral centre for one third of the Province’s population. It also serves as a teaching hospital with strong academic links to UCT, Stellenbosch University, UWC and CPUT. The “Lentegeur Spring Project” is an attempt to re-establish the hospital as a “Green” hospital, and, even more importantly, as a symbol of hope and regeneration. This highly visible project will not only transform the way that the hospital and mental illness are seen by the communities it serves, but also provide a stimulus for the regeneration of these communities with the restoration of hope and identity through a sense of attachment to land, community and the environment. The project has been adopted as a flagship of the Provincial Health Department of the Western Cape and of the Premier’s 110% Green Campaign.
The Sekunjalo Development Foundation supports the Kraaifontein Centre for Abused Women and Children through the Women’s Month calendar where a concert was scheduled with a major artist, as well as up-and-coming and semi-established artists. All proceeds from the concert went to the Kraaifontein Centre for Abused Women and Children.
Things on Wheels supports the schools in the communities in the Western Cape through their mobile feeding scheme by providing children in impoverished areas access to a meal or sandwich on a daily basis. The Sekunjalo Development Foundation assisted with funding for this project.
The Sunflower Fund was formed in 1999 in support of the South African Bone Marrow Register and was inspired by Chris Corlett and Darren Serebro’s heroic struggle against leukaemia. It was formed by parents whose children had contracted leukaemia and in some cases had lost their battle against it.
The Sunflower Fund aims to educate and recruit a viable source of well-informed potential bone marrow stem cell donors who are ethnically diverse, in an effort to save the lives of those needing a transplant when suffering from life-threatening blood disorders. It strives to maintain the associated donor records of the South African Bone Marrow Registry.
The Amy Biehl Foundation is a non-profit organisation that offers programmes to develop and empower youth living in the challenged and vulnerable communities within the Western Cape. The programmes place a focus on the creative side of the child’s brain, and supplement the shortcomings of the educational system in the townships of South Africa.
Reaching over 2 000 youth every day, the programmes are having a very positive effect on the youth as well as the communities in which they live. They provide educational and cultural activities that offer students healthy alternatives to all the negative influences within their society by unlocking their creative talent and create future emotionally well-rounded individuals, leaders and entrepreneurs for South Africa.
The Foundation currently operates five after-school care centres including Nyanga, Gugulethu, Manenberg and Crossroads, each hosting over 300 students per day.
The community of Overcome Heights in Vrygrond had fire devastation where more than 425 families lost everything. Through our community initiative – Where Rainbows Meet Training and Development, The Sekunjalo Development Foundation rallied to assist these fire victims.
The Sekunjalo Development Foundation provided much needed provisions and sustenance and the staff of Where Rainbows Meet Training and Development worked tirelessly by providing cooked meals for a week while these families rebuilt their homes. Donations through our suppliers as well as staff in the Group also assisted this community.
The Sekunjalo Development Foundation has also made a significant number of ad hoc donations to various organisations and causes. We believe that these groups are doing very necessary work in their respective communities and we gladly support them.
The Group acknowledges its responsibility to the social upliftment of the communities within which it operates. Through the continuation and expansion of its social responsibility programmes, The Sekunjalo Development Foundation provides donations or other support to various individuals, NGOs, community projects and education causes.
The Group has committed itself to contributing to the alleviation of hunger, poverty, illiteracy, unemployment, crime and all those ills that negatively affect the moral fibre of South African society.
RETURN ON CORPORATE SOCIAL INITIATIVES
7.1% SPEND vs. PROFIT